"It's easy to see why people pay to hear what he has to say."
-Time
"Thousands of authors write business books every year, but only a handful reach star status and the A-list lecture circuit. Fewer still-one, to be exact-can boast his own action figure. . . . Godin delivers his combination of counterintuitive thinking and a great sense of fun."
-BusinessWeek
"This book is a gift."
-Jacqueline Novogratz, Founder, The Acumen Fund
"If Seth Godin didn't exist we'd need to invent him-that's how indispensable he is! You hold in your hands a compelling, accessible, and purpose-filled book. Read it, and do yourself a big favor. Your future will thank you!"
-Alan Webber, Founder, Fast Company
"This is what the future of work (and the world) looks like. Actually, it's already happening around you."
-Tony Hsieh, CEO, Zappos.com
"Thousands of authors write business books every year, but only a handful reach star status and the A-list lecture circuit. Fewer still - one, to be exact - can boast his own action figure....Godin delivers his combination of counterintuitive thinking and a great sense of fun."
-BusinessWeek